Seven tips to ensure your glamping site is fully booked

If you’re about to purchase glamping tents and open your glamping site, you want to get as many bookings as possible. We share some tips on how to build your reputation and attract a steady stream of guests. You'll get more bookings for your glamping in no time!

Tip 1: Promotion through existing websites
When you already have a website that potential guests can access, it is important to stand out and build traffic to your site. Despite it’s not always easy as a new business starting out, by connecting yourself to a larger travel website you can reach a wider audience.

Tip 2: Join an affiliate network
Consider joining an affiliate network. This is an intermediary between you and websites promoting glamping sites. These networks promote your destination and, if guests use the network to book your site, then you pay commission. One of the most popular affiliate networks is TradeTracker.

Tip 3: Online advertising
You can also pay for online advertising with travel operators, online publishers and travel bloggers. It may be worth considering some initial investment in this to help you build your brand in the early days.

Tip 4: Use social media effectively
Make sure you have attractive social media channels, like Instagram and Facebook, with beautiful photography that shows your glamping at its best. This will get you more bookings in no time! Besides, think about launch promotions such as an extra night free if guests book two nights. Or run a competition on Facebook or Instagram offering a free stay at your glamping site. This will attract attention and you can collect the details of those who enter and send them a thank you in the form of a discount.

Tip 5: Invite travel influencers
Social media influencers are more important than ever and it could be a smart move to use them to promote your glamping site. Invite an influencer for a short stay in exchange for producing content in the form of a blog and/or posts on social media. It will encourage their followers to think about booking a holiday with you. Examples are kidsproofvakantie.nl and mumsnet (in the UK) which are both aimed at the family market.


get more bookings for your glamping 

      Photo: Domenico Loia – Unsplash

Tip 6: Make sure your website is user friendly
Your website showcases your business so make sure it is as user-friendly as possible. Potential guests will look elsewhere if it’s unattractive or difficult to use. Make sure the information is easy to find, that your website is equipped with a good search function and a fully integrated, easy-to-use, booking system.

Tip 7: Collect reviews
Good online reviews are very important, particularly in the travel industry. A holiday is namely a major purchase for most consumers. According to marketing specialists, Invesp, 90% of consumers read online reviews before using a business. Tripadvisor is the biggest player in the travel industry. Ask your guests to write a short review if they have enjoyed their stay with you. Once you have a number of positive write-ups, you will attract more guests, more quickly.

Contact us to get in touch with one of our experienced sales managers that can help you find ways to increase your bookings.



Location: Titaniumweg, 8304 Emmeloord, Netherlands

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